24 Jun 2013

Working with Bloggers - The Cambridge Satchel Company

The Cambridge Satchel Company - an amazing British company success story. Now a World famous fashion brand, it started out from necessity - a mother's desire to send her daughter to a better school which she could not afford. The company was founded in 2008, in Cambridge by Julie Deane with just £600. Initially targeted at school children, the brand suddenly developed a cult following, thanks to young fashion bloggers. They now have their own factory in  Wigston near Leicester.

The company opened their first permanent store in Seven Dials, Covent Garden. The store has a 'Bloggers Lounge' a space for the blogging community who are credited for the brand's initial success.



Working with FedEx:



Their Google Chrome ad:



Check out their blog as well.

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