9 Sept 2016

Updated Australian Business Deans Council (ABDC) Marketing Journals List 2016

Note: This is the old 2016 list. View the updated 2022 list here

This is the ABDC authorised 2016 list of Marketing journals. There are lots of new journals in this list. I personally feel that this a much more relevant and inclusive list as compared to the ABS list which is quite restricted.

Journals marked with * are new additions

A* Journals
European Journal of Marketing
Industrial Marketing Management
International Journal of Research in Marketing
Journal of Consumer Research
Journal of Marketing
Journal of Marketing Research
Journal of Retailing
Journal of Service Research
Journal of the Academy of Marketing Science
Marketing Science

A Journals
Food Quality and Preference*
Health Promotion International*
International Journal of Consumer Studies
International Journal of Public Opinion Research*
International Marketing Review
Journal of Advertising
Journal of Advertising Research
Journal of Brand Management
Journal of Business and Industrial Marketing
Journal of Business Research
Journal of Consumer Affairs
Journal of Consumer Psychology
Journal of Hospitality Marketing and Management
Journal of Interactive Marketing
Journal of International Marketing
Journal of Macromarketing
Journal of Marketing Management
Journal of Public Policy and Marketing*
Journal of Retailing and Consumer Services
Journal of Service Theory and Practice (formerly Managing Service Quality)*
Journal of Services Marketing
Journal of Strategic Marketing
Marketing Intelligence and Planning
Marketing Letters
Marketing Theory
Psychology and Marketing
Public Relations Review*
Quantitative Marketing and Economics

Journals which were previously in the A list, now missing from the list:
Electronic Markets - Not listed under marketing journals but under "806" ICT journals.
Journal of Travel and Tourism Marketing
Journal of Vacation Marketing
Both listed under category "1506"

B Journals
Academy of Marketing Science Review
Advances in Consumer Research
Asia Pacific Journal of Marketing and Logistics
Asia Pacific Public Relations Journal
Australasian Marketing Journal
Consumption, Markets and Culture
Corporate Communications: an international journal
Customer Needs and Solutions
Health Marketing Quarterly
International Journal of Advertising
International Journal of Bank Marketing
International Journal of Enterprise Network Management
International Journal of Market Research
International Journal of Nonprofit and Voluntary Sector Marketing
International Journal of Retail and Distribution Management
International Journal of Sports Management and Marketing
International Journal of Sports Marketing and Sponsorship
International Review of Retail, Distribution and Consumer Research
Journal of Business-to-Business Marketing
Journal of Communication Management
Journal of Consumer Behaviour
Journal of Consumer Marketing
Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior
Journal of Fashion Marketing and Management
Journal of Financial Services Marketing
Journal of Interactive Advertising
Journal of Marketing Behaviour
Journal of Marketing Communications
Journal of Marketing Education
Journal of Marketing Theory and Practice
Journal of Nonprofit and Public Sector Marketing
Journal of Personal Selling and Sales Management
Journal of Product and Brand Management
Journal of Promotion Management: innovations in planning and applied research
Journal of Public Affairs
Journal of Public Relations Research
Journal of Revenue & Pricing Management
Journal of Social Marketing
Qualitative Market Research: an international journal
Service Industries Journal
Services Marketing Quarterly
Sport Marketing Quarterly
Young Consumers

C Journals
Academy of Marketing Studies Journal
Advances in International Marketing
Advertising and Society Review
Arts and the Market (formerly Arts Marketing)
Asian Journal of Business Research
Asian Journal of Marketing (SING)
Canadian Journal of Marketing Research
International Journal of Electronic Customer Relationship Management
International Journal of Electronic Marketing and Retailing
International Journal of Emerging Markets
International Journal of Internet Marketing and Advertising
International Journal of Quality and Services Science
International Journal of Sustainable Design
International Journal of Technology Management and Sustainable Development
International Journal of Technology Marketing
International Journal of Trade and Global Markets
International Review on Public and Nonprofit Marketing
Irish Marketing Review
Journal for Advancement of Marketing Education (JAME)
Journal of Advertising Education
Journal of Current Issues and Research in Advertising
Journal of Customer Behavior
Journal of Database Marketing & Customer Strategy Management
Journal of Digital and Social Media Marketing
Journal of Empirical Generalisations in Marketing Science
Journal of Euromarketing
Journal of Food Distribution Research
Journal of Food Products Marketing
Journal of Global Fashion Marketing
Journal of Global Marketing
Journal of Global Scholars of Marketing Science
Journal of Historical Research in Marketing
Journal of Hospitality Application and Research
Journal of International Consumer Marketing
Journal of International Food and Agribusiness Marketing
Journal of International Marketing and Exporting
Journal of International Marketing and Marketing Research
Journal of Islamic Marketing
Journal of Management and Marketing in Healthcare
Journal of Marketing & Social Research (formerly Market and Social Research (AMSRS Journal))
Journal of Marketing Channels
Journal of Marketing for Higher Education
Journal of Medical Marketing
Journal of Political Marketing
Journal of Relationship Marketing
Journal of Research for Consumers
Journal of Research in Interactive Marketing
Journal of Research in Marketing and Entrepreneurship
Journal of Selling and Major Account Management
Journal of Services Research
Journal of Sponsorship
Journal of Targeting, Measurement and Analysis for Marketing
Marketing Bulletin
Marketing Education Review
Marketing Health Services
Public Relations Inquiry
Research in Consumer Behavior: a research annual
Review of Marketing Science
Revista Portuguesa de Marketing
Social Marketing Quarterly
The Marketing Review

The ABDC Master Journal List


  1. Sir, A* category is still there...also Journal of Travel and Tourism Marketing is still A, and Journal of Fashion Marketing and Management is still B (as in 2013). I'll have to check for other journals...

    1. Thanks so much. I did not notice them under the Marketing category.

    2. This was the interim list. I will publish the updated list asap.

  2. Sir, I follow your blogs avidly, your compilations and analysis of rankings are indeed very helpful.Congratulations, please keep up the good work.

  3. Also noticed that it does not have a list of A* journals. Not sure whether they will add it to the final list.shinealighthouston


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