I have a new book. Titled "Social media handbook for academics", it is not exactly new as it came out in February 2020 and I had planned to get it into various bookstores in Malaysia. However, the Covid19 pandemic scuttled all my plans.
The current handbook discusses the use of social media for research and academic purposes including, how these tools can be used for personal branding by academics. This handbook focuses specifically on the more popular and better-known social media channels, namely Facebook, Twitter, LinkedIn and Instagram as well as blogs. We hope this work would inspire academics to engage more widely with social media channels.
We wrote this handbook in such a way that the information provided is short and succinct in an easy-to-understand language.
It has a total of 7 chapters as follows:
Chapter 1 : Why Should Academics be on Social Media?
Chapter 2 : Why Should Academics Blog?
Chapter 3 : Facebook for Researchers
Chapter 4 : Using LinkedIn for Networking and Personal Branding
Chapter 5 : Using Twitter for Research and To Boost Your Research Profile
Chapter 6 : Leveraging the Power of Instagram
Chapter 7 : Concluding Thoughts