I organised a hands-on workshop for the CESIM SIMBrand online simulation game for members of our department.
It was run by Waqas Mir from CESIM. Only 6 staff members turned up for the workshop but based on the feedback of those who attended, I felt that it was a great success overall. Even though I have successfully run this game for 4 different UG and PG classes, I still learnt a few new things in the workshop.
Check out the late advertising campaign from Mercedes-Benz promoting their new A-Class model. It is the first to use Twitter, the micro-blogging tool, in this way.
They are asking Twitter users to determine the outcome of a TV ad which will be aired for the first time during this weeks X Factor.
According to the storyline, a young musician and his female friend is trying to get to a gig driving the new Mercedes and chased by the police. There are several possible endings and Twitter users decide the outcome using the tag #YOUDRIVE in their tweets.