Professor Dilip S Mutum

Technology consumption, social media, sustainable marketing, SEO, CRM

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15 Nov 2011

Profile on Coventry University website

My profile is finally on the Coventry University website.

Check it out here: http://wwwm.coventry.ac.uk/researchnet/cucv/pages/Profile.aspx?profileID=585

- November 15, 2011 No comments:

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Labels: coventryuni, profile

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About Dilip

Dilip is Professor of Marketing, School of Business, Monash University Malaysia. His research interests include technology consumption, social networking, strategic marketing and sustainable marketing.

An avid blogger, Dilip has also advised various organisations on their search engine optimisation and social media marketing campaigns. His research work has been published within a range of publications – both in print and online.

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Latest Book

Consumers, Society and Marketing

Latest Edited Book

Marketing Case Studies in Emerging Markets

My Books

Social Media Handbook for Academics

Management of Shari’ah Compliant Businesses

Advances in Islamic Finance, Marketing, and Management: An Asian Perspective

Edited by Dilip S. Mutum, Mohammad Mohsin Butt, Mamunur Rashid

Services Marketing Cases in Emerging Markets: An Asian Perspective

Edited by Roy, S. K.; Mutum, D.; & Bang, N.

Marketing Cases from Emerging Markets

Edited by Mutum, D.; Roy, S. K. & Kipnis, E.

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Asian Journal of Business Research (AJBR)

Journal of International Business, Economics and Entrepreneurship (JIBE)

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ABDC Marketing Journal Quality List 2022
Australian Business Deans Council - ABDC Marketing Journals List 2014
Updated ABS Marketing Journals List 2018
Updated Australian Business Deans Council (ABDC) Marketing Journals List 2016
The new CABS AJG 2024 Marketing Journals list

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