15 Jul 2015

Call for marketing case studies

There is a call for case studies for an edited book entitled STRATEGIC MARKETING CASES IN EMERGING ECONOMIES co-edited by Atanu Adhikari (Indian Institute of Kozhikode) & Sanjit Roy (The University of Western Australia), which will be published by Springer.

Important dates:
  • Submission of expression of interest through case interest form: 15th August 2015.
  • Decision on the case interest form to be announced: 30th August 2015.
  • Submission of complete case and teaching note: 15th December 2015.
  • Communication of reviewers’ comments to the authors: 30th January 2016.
  • Submission of final version of the case and the teaching note: 27th February 2016.
  • Communication of decision on acceptance of the case: 30th March 2016.

For submission of case related documents and for any clarification, please contact either:
Dr. Atanu Adhikari
Associate Professor - Marketing
Indian Institute of Management Kozhikode
Email: atanu.adhikari@iimk.ac.in
Dr. Sanjit Roy
Assistant Professor, Marketing
University of Western Australia
Email: sanjit.roy@uwa.edu.au

1 comment:

CABS Academic Journal Guide 2021

 The CABS Academic Journal Guide 2021 has just come out. So what is different? Are there any changes from the AJG 2018? The answer is "...