9 Nov 2024

The new CABS AJG 2024 Marketing Journals list

The new Academic Journal Guide 2024 has come out. This is the latest version published by the Chartered Association of Business Schools (CABS).

There are a few changes.

Journal of Consumer Psychology is a new addition to the 4 * list. It was already a 4* but was not in the Marketing field. 

The Journal of the Association for Consumer Research is another new addition to the list as a 2 journal. 


Three journals listed under 2 in AJG 2021 has now been downgraded to 1. 
  • Journal of Business-to-Business Marketing
  • Journal of Consumer Affairs 
  • Journal of Marketing Theory and Practice
  • Two other new journals have entered the AJG list under the Marketing field, namely:
  • International Journal of Pharmaceutical and Healthcare Marketing 
  • Spanish Journal of Marketing - ESIC
Two journals previously 1 journals are no longer in the AJG list:
  • Advances in International Marketing
  • International Journal of Non-Profit and Voluntary Sector Marketing
The Journal of Service Theory and Practice (2) has now been moved from the Marketing field to the OPS&TECH field.

Here is the new list. New updates are marked by "*". 

4* Journals
  1. Journal of Consumer Psychology * 4*
  2. Journal of Consumer Research
  3. Journal of Marketing
  4. Journal of Marketing Research
  5. Journal of the Academy of Marketing Science
  6. Marketing Science
4 Journals
  1. International Journal of Research in Marketing
  2. Journal of Retailing
3 Journals
  1. European Journal of Marketing
  2. Industrial Marketing Management
  3. International Marketing Review
  4. Journal of Advertising
  5. Journal of Advertising Research
  6. Journal of Interactive Marketing
  7. Journal of International Marketing
  8. Journal of Public Policy and Marketing
  9. Marketing Letters
  10. Marketing Theory
  11. Psychology and Marketing
  12. Quantitative Marketing and Economics
2 Journals
  1. Academy of Marketing Science Review
  2. Advances in Consumer Research
  3. Consumption Markets and Culture
  4. Electronic Markets
  5. International Journal of Advertising
  6. International Journal of Consumer Studies
  7. International Journal of Market Research
  8. International Journal of Retail and Distribution Management
  9. Journal of Brand Management
  10. Journal of Business and Industrial Marketing
  11. Journal of Consumer Behaviour
  12. Journal of Macromarketing
  13. Journal of Marketing Management
  14. Journal of Personal Selling and Sales Management
  15. Journal of Retailing and Consumer Services
  16. Journal of Services Marketing
  17. Journal of Strategic Marketing
  18. Journal of the Association for Consumer Research * 
  19. Qualitative Market Research
1 Journals
  1. Asia Pacific Journal of Marketing and Logistics
  2. Australasian Marketing Journal
  3. Corporate Communications
  4. Corporate Reputation Review
  5. Health Marketing Quarterly
  6. International Journal of Bank Marketing
  7. International Journal of Internet Marketing and Advertising
  8. International Journal of Pharmaceutical and Healthcare Marketing *
  9. International Journal of Technology Marketing
  10. International Review of Retail, Distribution and Consumer Research
  11. International Review on Public and Non-Profit Marketing
  12. Journal of Business-to-Business Marketing*
  13. Journal of Communication Management
  14. Journal of Consumer Marketing
  15. Journal of Consumer Affairs * 
  16. Journal of Current Issues and Research in Advertising
  17. Journal of Fashion Marketing and Management
  18. Journal of Financial Services Marketing
  19. Journal of Global Fashion Marketing
  20. Journal of Global Marketing
  21. Journal of Interactive Advertising
  22. Journal of International Consumer Marketing*
  23. Journal of Marketing Analytics
  24. Journal of Marketing Channels
  25. Journal of Marketing Communications
  26. Journal of Marketing for Higher Education
  27. Journal of Marketing Theory and Practice* 
  28. Journal of Non-Profit and Public Sector Marketing
  29. Journal of Philanthropy and Marketing
  30. Journal of Product and Brand Management
  31. Journal of Relationship Marketing
  32. Journal of Research in Interactive Marketing
  33. Journal of Social Marketing
  34. Marketing Intelligence and Planning
  35. Recherche et Applications en Marketing
  36. Review of Marketing Science
  37. Services Marketing Quarterly
  38. Social Marketing Quarterly
  39. Spanish Journal of Marketing - ESIC*
  40. Young Consumers

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The new CABS AJG 2024 Marketing Journals list

The new Academic Journal Guide 2024 has come out. This is the latest version published by the Chartered Association of Business Schools (CAB...