Do to others what you want them to do to you

24 Oct 2012

Research ethics training

Delivered by Prof. Marylyn Carrigan, BES ethics and governance leader at Coventry University.
"Most ethical issues in research can be resolved with common sense."

20 Oct 2012

Cesim SIMBrand Simulation Game Hands-on workshop

I organised a hands-on workshop for the CESIM SIMBrand online simulation game for members of our department.

It was run by Waqas Mir from CESIM. Only 6 staff members turned up for the workshop but based on the feedback of those who attended, I felt that it was a great success overall. Even though I have successfully run this game for 4 different UG and PG classes, I still learnt a few new things in the workshop.

6 Oct 2012

The new Mercede-Benz interactive ad campaign

Check out the late advertising campaign from Mercedes-Benz promoting their new A-Class model. It is the first to use Twitter, the micro-blogging tool, in this way.

They are asking Twitter users to determine the outcome of a TV ad which will be aired for the first time during this weeks X Factor.

According to the storyline, a young musician and his female friend is trying to get to a gig driving the new Mercedes and chased by the police. There are several possible endings and Twitter users decide the outcome using the tag #YOUDRIVE in their tweets.