30 May 2011

Academics start working with Wikipedia

With the aim of making Wikipedia more credible, I started the Credible Wikipedia page on Facebook some time back and even blogged about it on the PhD Life blog. Unfortunately, I haven't received the support that I imagined that I would get here in the UK or from my friends in Malaysia.

However, academics across the Atlantic are quite proactive and recently the Association for Psychological Science is urging their members to join the APS Wikipedia Initiative in order to "deploy the power of Wikipedia to represent scientific psychology as fully and as accurately as possible".

I foresee the beginning of something huge.

28 May 2011

Welcome to Dilipmutum.com

This is where I note down my thoughts on my current research, marketing issues, social networking and other topics of interest.

Latest edited book published - Marketing Case Studies in Emerging Markets

I am really happy to announce the publication of our latest edited book titled "Marketing Case Studies in Emerging Markets: Contemporar...